Client Watch: Amazon

It seems everyone is talking about Amazon right now and rightly so because amongst other big news such as their acquisition of Whole Foods and new product roll-outs, their data offering is hugely exciting. Compared to other tech giants, Amazon holds data that shows what people are actually buying and 55% of all product searches start on Amazon, with this number rapidly rising!

This article explores exactly what it is about Amazon that is getting people so excited and suggests that perhaps the most exciting aspect of the Amazon proposition is what they don’t do… Yet.Amazon

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